Lighting Up Purple’ for World Prematurity Day


Tuesday 17 November 2020 is World Prematurity Day, a date to focus attention on premature birth. In support, landmarks around the world are `lighting up’ purple to raise awareness of the 15 million babies born prematurely each year and the one million of these babies who sadly lose their fight for life.


A big thanks to the team at March of Dimes who have developed this initiative. While still a reasonably new activity, this has received great support in just a few years. Notable landmarks previously involved worldwide include the Niagara Falls, The Empire State Building and the Trevi Fountain.



This year we have over 25 buildings and landmarks in New Zealand Lighting up Purple for us!  Please see list below.


If you are in any of these cities and can take photos of the landmarks lit up over the week 16th-22nd November, we’d love to hear from you! Please send pictures to


Landmarks/Buildings Lighting Up Purple in NZ: 

Sky Tower, Auckland 

Eden Park, Auckland  

Civic Theatre, Auckland 

Cable Car tunnels, Wellington 

Carter Fountain, Oriental Bay, Wellington 

Bucket Fountain, Cuba Mall, Wellington 

Michael Fowler Centre, Wellington 

Majestic Centre, Wellington 

Upper Hutt fantail sculpture 

Lower Hutt Council administration building and clock tower   

Carters statue and band rotunda, Carterton 

Hastings Clock Tower 

Gisborne Clock Tower 

Nelson Clock Tower 

Palmerston North Clock Tower 

New Plymouth Clock Tower 

Regent Theatre, Palmerston North 

Christchurch Airport and control tower 

Christchurch Art Gallery Te Puna o Waiwhetū 

Cromwell welcome sign 

Otago Museum

St Paul’s Cathedral Dunedin

Toitū Otago Settlers Museum 

Otago Boys High 

Lookout Point Bridge Southern Motorway (thanks to NZTA and Downer) 


Three images from previous years are below and a full gallery of many more images can be seen here.

The Michael Fowler Centre illuminated purple

The Toitu Settlers Museum looking great in purple.

The Christchurch International Airport Terminal illuminated purple